SAN DIEGO, March 8, 2021 / PRNewswire / – Company revolution, an FMG Suite firm and chief in insurtech advertising and marketing options, in the present day introduced the addition of recent options to its SaaS-based insurance coverage advertising and marketing automation platform, Fuse ™. These new options are designed to extend advertising and marketing effectivity, enhance enterprise intelligence and streamline company operations.
“With a 70% enhance within the variety of purchasers, Fuse ™ stays the main advertising and marketing automation platform for unbiased insurance coverage companies,” stated Scott White, President and CEO of FMG Suite. “New options coupled with Fuse’s integration with main company administration programs unlock essential information to empower companies, operators and networks to run refined advertising and marketing campaigns that generate income.
Fuse enhancements for unbiased brokers enhance the client expertise and supply well timed enterprise efficiency metrics. New options embody:
- Featured Content material
Articles on present matters and month-to-month newsletters for enterprise and private traces permit easy and focused buyer communication.
- Month-to-month movies
Month-to-month professionally produced movies masking insurance coverage traits for the rising variety of customers preferring this medium.
- Vertafore AMS360 job administration
Create duties and handle consciousness from Fuse to extend producer productiveness.
- Enterprise Insights
Up to date dashboard to trace marketing campaign efficiency and monitor key company metrics at a look.
The brand new options additionally meet the wants of company purchasers, together with those that handle advertising and marketing actions on behalf of member companies and enormous multi-site companies. Company prospects can now entry:
- Centralized advertising and marketing
Permits networks, operators and enormous companies to handle advertising and marketing on behalf of a number of companies / manufacturers.
- Editor Device
The superior publishing function allows personalised content material creation and company-wide distribution throughout a community of unbiased companies.
- Two-way information integration
Integrates with company administration programs or information warehouses to unleash the facility of buyer and coverage stage information to be used in advertising and marketing campaigns and gross sales consciousness.
Advertising is a strategic enterprise crucial for unbiased insurance coverage companies. In a current research by Zogby Analytics, practically 1 / 4 of choice makers attributed their income development – over 50% in some circumstances – to robust advertising and marketing. Fuse allows and simplifies advertising and marketing efforts to gas this development.
Since 2020, companies and company purchasers have elevated month-to-month emails despatched by means of the platform by 200%. Fuse additionally facilitates textual content, telephone and even unsolicited mail conversations between brokers and their prospects. Utilizing Fuse’s marketing campaign library (together with repute administration) and their very own personalised campaigns, prospects report elevated retention, insurance policies per buyer bought, and new prospects served.
About Company Revolution
Company revolution, an FMG Suite firm, has served the insurance coverage trade for over 25 years with a SaaS advertising and marketing platform to assist unbiased insurance coverage brokers and brokers automate their communications, construct deeper buyer relationships and extra vital and to develop their companies. From professionally designed web sites backed by an award-winning content material library to a set of selling, communication and relationship constructing instruments, Company Revolution provides the fashionable insurance coverage company the companies and options to make progress its actions and development. Study extra.
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SOURCE company revolution