LUBBOCK, Texas (press release) – The following is a press release from Texas Tech University:
Texas University of Technology‘s Public relations department, part of the College of Media and Communication, recently announced that it was changing its name to better reflect the program’s current schedule. It will henceforth be known as the Department of Public Relations and Strategic Communication Management.
“Our research shows that the name ‘public relations’ by itself no longer fully describes what we do,” said Eric Rasmussen, Chairman of the current Department of Public Relations and Strategic Communication Management. âOur students are learning so much more, and our alumni are doing so much more. The new name is an exciting step in helping employers better understand how much they can gain from graduates of our program.
David Perlmutter, Dean of the College of Media & Communication, echoed Rasmussen’s sentiments.
“The renaming of the Department of Public Relations and Strategic Communications Management is a timely recognition of the dramatically increased depth and breadth of research, education, community engagement, and communication practices. the industry in which our faculty, students and alumni are engaged, âsaid Perlmutter. .
All public relations students who are new to Texas Tech in Spring 2022 will automatically move from the BA in Public Relations to the BA in Public Relations and Strategic Communication Management, with the exception of international students whose visas may require the old name. .
The degree of students graduating in any term in 2022, 2023, or Spring 2024 will remain the same (BA in Public Relations) unless they notify the College of Media and Communications Advisory Office that they want their degree to reflect the new name of the degree. After May 2024, all degrees awarded by the department will reflect the new name.
For international students whose visas require the old name, Spring 2024 is the last day they can complete the BA in Public Relations. After Spring 2024, Texas Tech will only recognize the new BA in Public Relations and Strategic Communication Management.
Additionally, all degree requirements for the new BA in Public Relations and Strategic Communication Management will remain the same despite the name change. No different or additional course is necessary. Starting with the Fall 2022 Course Catalog, courses will be listed as PRSC courses instead of PR.
(Texas Tech University press release)